Digital Asset Management, Print on Demand, Global Fulfillment | OnFulfillment Blog

Earn the Love of Your Event Managers With Your Marketing Portal

A company’s event manager typically handles multiple events at the same time. Making sure that trade show materials like printed pieces, booth items, signage, and promotional items all get to Venue A, Venue B, and so on, is the stuff of migraines. Big, fat, gut-wrenching migraines.

There’s one way to make these logistical headaches disappear: let your Marketing Portal handle this work for you.

Topics: tradeshow tips event marketing

2 Portals, 1 Vendor = Maximum Efficiency for B2B2C Firms

If your company sells products and services to consumers through an external sales channel, your marketing team may be working twice as hard as it needs to. And doing so inefficiently.

Here’s where a two-portal solution can help your bottom line while streamlining the marketing and fulfillment functions.

Topics: marketing portal channel marketing marketing B2B2C

Better Together: MRC + Fulfillment for Better Event Management

Like milk & cookies, like peanut butter and jelly, like green eggs & ham – somethings are just better together.  Combining your traditional print-on-demand marketing resource center (MRC) with the capability to warehouse and fulfill the physical materials needed for events is a no brainer. 

Topics: tradeshow tips event marketing

Direct Mail Best Practices Part 7 - Tracking Your Campaign

Today’s post is the final one in our series on Direct Mail Best Practices. Hopefully, you’ve been following along all these weeks! So far in this series, we’ve covered the list, the message, the creative, the Call to Action (CTA), the printing/mailing, and the integration. That brings us to a very important element that all marketers care about: the tracking.

Topics: direct mail print marketing

Direct Mail Best Practices Part 6 - Integrating Your Campaign

Marketers have their hands full with every direct mail campaign. We sympathize. We’ve been blogging about Direct Mail Best Practices for a while, since these projects are complex. Hopefully, you’ve caught them all!

Topics: direct mail print marketing

Direct Mail Best Practices Part 5 – the Printing!

When you're crafting a direct mail campaign, a mega-consideration has to be (what else?!) the printing itself. This post is part of our Direct Mail Best Practices series. Do check out our previous blogs to get you set up and ready to go with a new campaign.

Topics: direct mail print marketing

Direct Mail Best Practices Part 4 - The Call to Action

Here's another key element in your direct mail campaign: The Call to Action, or CTA. This is what we're covering in the 4th part of our series on Direct Mail Best Practices. Ahead of it came The List, The Message, and The Creative. Whatever you do, don't forget about the Call to Action.

Topics: direct mail print marketing

Direct Mail Best Practices Part 3 - The Creative

Here’s the third post in our series on Direct Mail Best Practices. We’ve covered The List and The Message so far. Now, let’s talk about The Creative. Whatever shape your direct mail campaign takes, if it isn’t eye catching, you’ve wasted the entire effort.

Topics: direct mail print marketing

Direct Mail Best Practices Part 2 – Create a Compelling Message

This is the second post in our series on Direct Mail Best Practices. It’s such an important topic that we decided to cover it in a series of posts rather then one big one. This post focuses on the “meat” of your direct mail campaign: the message.

Topics: direct mail print marketing

Direct Mail Best Practices Part 1 – Start with the List

You come across lots of blog posts that encompass a whole lot of individual “must-dos” for the perfect direct mail campaign. We thought we’d tackle the most important best practices of direct mail one at a time in a series over the next several weeks.

Topics: direct mail print marketing