Digital Asset Management, Print on Demand, Global Fulfillment | OnFulfillment Blog

What Is an Integrated Print & Web Campaign? [Part 3]

This is the third in a series about integrated marketing campaigns. If you want to be kept updated on new posts, subscribe on the form to the right.  Read Part 1 and Part 2.

Topics: direct mail integrated marketing campaign

Print Buyer Tips: Common Binding & Finishing Techniques

When people talk about printing, they usually focus on the front end of the process – the design, the size, the format, the colors (like 4C and PMS colors), the paper, and the printing itself – digital, offset, and screen, to name just three.

But let’s not forget the “back end” of the process – the stuff that happens to a print job after it comes off the press.

Post-press operations are a combination of binding and finishing.

Topics: print print buying

How Much Tech Support Comes with Your Marketing Portal?

As you’re evaluating potential marketing portal partners for your company, don’t neglect an important criterion that many marketers might overlook: technical support.

Topics: marketing portal marketing asset management